As the Entertainment Season Begins, Smart Planners Are on the Cutting Edge

Applause Productions and Entertainment

It may be August, but as corporate event planners know, the season is about to explode. This is the perfect opportunity to ignite an event that will leave a powerful impression. Classic entertainment never disappoints, but smart planners are also able to use cutting edge entertainment as never before.

1. Technology-integrated Entertainment: Using technology for visual displays like light shows and highlighting events has great value. Now, the opportunities to effectively use technology with talent are even greater than ever. Traditional favorites like magicians, caricature artists, and painters are integrating ipads, lasers, and digital printing to captivate audiences and provide an interactive experience. As technology continues to advance, the possibilities are endless.

2. Cirque Reinvented: The popularity of Cirque de Soleil has sparked a love affair with all things acrobatic. While the trend used to focus on bizarre and quirky entertainers, the current buzz word is beauty. This includes the elegant and gravity-defying use of silks, contortionists, and aerial entertainers dressed in vibrant color. The visual spectacle always delights audiences, especially as they enter an event.

3. Truly Interactive Entertainment: The best events always make guests want to get up and dance, but now the trend is to make your participants the entertainers themselves. Using professionally-trained and exciting dance performers, these guests are taught basic choreography as if they were in their own version of Dancing with the Stars. It’s not only fun, but physically beneficial for your attendees. The culminating event of this experience is an engaging performance by dance professionals.

 

Entertainment Ideas: The Possibilities are Endless

Applause Productions and Entertainment

Now that the first quarter of 2014 is almost complete, one thing is clear: when it comes to entertainment ideas, the possibilities are endless. Events that are full of vintage elegance or the latest technological capabilities are stunning audiences all around the country. Here are just a few options to whet your appetite:

Everything Old is New Again: This entertainment option celebrates the classic and timeless eras that captured our imagination. From the Golden Age of Hollywood to the sweet innocence of the 1950s, these events allow our cultural heritage to survive, and entice the millennials to experience the greatness. Elegant cabaret singers, classic jazz ensembles decked out in black tie formalwear, or love ballads crooned by Old Blue Eyes himself make this option alive.

International Flavor: Imagine the color, energy, and sizzle of Brazilian or Carnival entertainers for your next event. These heart-stopping dancers, acrobats, and stilt-walkers can bring any theme, concept, or product launch to life. The variety of this option could include Samba dancers, Latin bands, or even an exciting batucada!

 

The Quirky Factor: Just when you thought you’d seen everything, this year’s newest entertainment will surprise even the most experienced event goer. It’s the unexpected aspect of this talent combination that energizes the viewer. Grunge music of the 90s played by jazz trios, or a Western-themed cowboy show that is accompanied by the latest digital video or LED lighting. These experiences are perfect for the event planner or corporate CEO that is a talent connoisseur.

 

 

 

 

 

 

Corporate Entertainment Thank You

Applause Productions & Entertainment

Whether an intimate party or year-end extravaganza a corporate entertainment thank you may come in many different packages. Successful businesses know how to maintain and improve employee morale. They know that a memorable party with live entertainment is a fantastic way to express gratitude. Likewise, entertainment companies, such as Applause, are grateful to have the opportunities to provide such empowering events. As we look back on 2013, we want to say thanks and remember some of the outstanding productions of the past year.

1. Roaring 20s Year-End Party: Integrated and high-energy live entertainment made this event pop from start to stop.  By including costumed-greeters, live bands, a floor show, and stilt-walking jugglers, guests were transported to the world of the Great Gatsby. Greeters asked for passwords to enter the “Cotton Club,” as they accompanied guests into the main ballroom. Caricature artists, tarot card readers and fortune tellers made guests feel as though they were part of the action. The result?  A fluid, well-choreographed, and an interactive event…plus, a very happy planner.

2.Culinary Industry Conference: Live entertainment under the beautiful Arizona sky set this production apart from many others this season. A beautiful resort terrace set the stage, as Taiko drummers, a German polka band, a British string ensemble, and Belgian musicians highlighted the international affair. Talent and food worked together to create a multi-sensory delight. Strategic positioning, lighting, and timing allowed the acoustic sounds to blend a savory atmosphere of conversation and culinary favorites. Bon appetite!

3. Unique convention entertainment: Home on the range doesn’t necessarily apply to most big-city convention centers, but in this case it did. Dancing saloon girls, honky-tonk piano players, a singing cowboy on horseback, and an authentic card shark kept guests thoroughly entertained and engaged as they walked the convention floor. The 1880s were alive and well in this western city thanks to the live entertainment that transported, delighted, and satisfied all involved.

Celebrate 2013: Part Two – A Black Tie Event to Wrap Up the Year

Applause Productions & Entertainment

Tis the season to host your stellar black-tie event to wrap up the year. No matter what the ocassion, an end-of-the year party can never be over the top. After all, ringing in a new year should wow all of your attendees. When your event requires “champagne wishes and cavier dreams,” choosing any one of the following options guarantees a rockin’ good time.

1. Liven it up! Living decor can provide an exciting and unexpected thrill for your attendess as they party the night away. One option is an elegant aerial bartender who pours champagne or wine as she floats above the bubbles she pours. Or, greeters dressed in elaborate and authentic costumes can transport your guests to another time or era. Perhaps Vegas greeters can add just the right spice of life to a casino party with their feathers and sequins. Statues painted to represent everything from Renaissance sculptures to popular urban characters definitely provide the perfect opportunity for your guests to mix and mingle.

2. Use the Techno-Human Experience. Wow…Applause Entertainment just coined a new phrase (we think)? Either way, this option, which combines both the latest and greatest use of technology with live entertainment, is sure to captivate the crowd. Whether this includes dancers wearing LED costumes, spectacular light shows while live musicians and djs perform, or an explosion of confetti from canons to truly celebrate, the party will be one to remember.

3. Evething Old is New Again. Whether its retro Vegas, including a great Sinatra impersonator, or old arcade games to entice Generation X, what comes around goes around. There are a growing number of opportunities for guests to relive their childhood with interactive games like Centipede, Pinball, and Pac Man. Why not bring in the new year with a cherished memory from the past?

 

Celebrate 2013: Part One –Throw a Party That Pops

Applause Productions & Entertainment

It is the most wonderful time of the year. So, why not throw a party that pops to celebrate the accomplishments of 2013 with friends, family, and business associates. Whether you choose a cocktail party, intimate gathering, or a larger venue, live entertainment is the best way to say, “Now, this is a party.” To help you best plan the brightest event, we’ve done your homework. Choose one of these options, and your party will stand out from the rest.

1. Get on Your Feet. It’s time to celebrate. After a well-designed dinner, your guests are ready for a shift in energy. Make them part of the action with an interactive DJ, choreographed dances and lessons, or even a spontaneous flash mob. These options are perfect for a crowd that has energy, personality, and just a little swag. Think about it, have you ever seen a room full of people dancing with anything but a smile on their faces? Fun is a powerful choice — it works. So let it work for your party.

2. Winter Wonderland. With the clear, chilly nights in the Valley, nothing is more romantic and elegant than a party with entertainment everywhere. Guests can view the night sky with professional astronomers, discuss those beautiful constellations with an astrologer and Tarot card reader, and couples can capture the essence in a photo booth dressed with a stunning background. All the while, the sounds of duo guitars seranade the guests. What a marvelous night for a moon dance…

3. Make me Laugh. Nothing is more contageous than the sound of laughter. So, treat your guests to a stand-up comedian, interactive, improvisational troupe, and a lively band. A good comedian can capture the audience, make them laugh, and get them ready to dance the night away. Or, if your group is particulary witty, perhaps they would enjoy joining in the fun with an improvisational comedy team. Either way your guests will be energized for the night ahead.

The Use of Digital Media or Interactive Entertainment

Applause Productions & Entertainment

As planners book entertainment for the coming season, they desire to be on the cutting edge; they want what is unique, new, and effectively promotes the company’s brand. For many, this includes the use of digital media, or interactive entertainment. While this can be exciting and innovative, it can also be costly and ineffective unless managed by experienced professionals. What alternatives are there to create the “Wow” factor that will captivate your guests and still maintain quality and budget?

1. Technology doesn’t have to take center stage. Use intelligent lighting, videos, and computer graphics as part of the entertainment package, rather than the driving force. Examples might include dancers performing the “Gangnam” routine while a video of Psy streams simultaenous song and movement. Another example could be a concert pianist performing Hollywood’s theme songs highlighting movie clips associated with the music. The idea is effective use of technology to enhance live entertainment.
2. Interactive entertainment doesn’t have to be digital. Pieces of entertainment expertly woven into an event can spice up the traditional passive role of the audience. Whether this happens during a dinner experience or an award presentation, or becomes a total theme event incorporating greeters, casino tables, and a Vegas theme show, the event comes to life. Showcasing company executives during this interaction is also an added benefit.

3. There’s no substitute for pure talent. Technology is an asset. A photo booth that links immediately to facebook and twitter can make many attendees quite happy. How cool to post instantly while they attend an amazing event. However, there is nothing like the thrill of live Taiko drumming as it beats with the pulse of your audience; or a mentalist that amazes by accurately reading the minds of your guests; or a hypnotist  that persuades audience members to get up and sing an aria.Let’s face it…the legend that is Elvis didn’t need to tweet that he’d “left the building.”

Are You Ready?…Time to Book Your Event Entertainment

Applause Productions & Entertainment

It may be July, but it’s time to book your event entertainment. Exciting and engaging events are an essential part of any corporate calendar, since they can help to promote the company both externally and internally, while boosting morale and rewarding a job well done. The easiest way to ensure a successful event is to include stellar entertainment. Here are three ideas to guide you.

1.Know your audience: Consider the demographics of the attendees. Before you hire a Lady Gaga impersonator, make sure the majority of audience members are not octogenarians! Although they may remember the event, it may be a nightmarish vision rather than the sublime experience you were hoping for. A 1920s theme party, an Impersonator show, or even a Wild West night complete with casino and saloon girls, has a much broader audience appeal.

2. The window of opportunity is open. Book now is good advice. Quality corporate entertainment with a high profile will often have its season set by the end of August. Don’t lose out on what might have been a great event because you are still planning your vacation, rather than your companies’ event calendar.

3. Make it Memorable. So many times a great band is hired, but because of  dinner, awards, and other necessities, guests head for the exit by the time the music plays. When you integrate the entertainment throughout the event, you can tell a story, highlight a successful moment, or simply celebrate a new brand. Consider this: a choreographed musical number that opens the evening and sets the mood. Throughout dinner, talent takes the stage for short, engaging moments allowing the audience to enjoy the food, the conversation, and the enterainment. This experience energizes an ordinary awards ceremony to become an award in itself, as the guests become part of the show. Here’s just a peak of what your audience can expect…imagine selected pops of entertainment  from this delightful 1920s theme show. Enjoy!

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Bridging the Generation Gap: The Dance Between Technology and Live Talent

Applause Productions & Entertainment

Churchill once said, “To improve is to change; to be perfect is to change often.” This is true even in the field of corporate entertainment. While nothing will ever replace the heart-pounding presentation of a live rock band, or the breath-taking beauty of contemporary dancers, technology is now a piece of the puzzle. Many times this is the piece that elevates live entertainment to ground-breaking heights. We can help you bridge the generation gap and expertly choreograph the dance between technology and live talent.

1. Increasingly, corporate events are merging the use of live talent with technology. Planners are looking to movies, reality T.V. shows, and pop culture to create unique and mind-blowing entertainment. They use these sources because that’s what motivates their clients in generating new and exciting events. Planners want choreography as brilliant as the latest entry on Dancing with the Stars, and contortionist virtuosos not unlike those on America’s Got Talent. Businesses once driven by Baby-Boomer leaders are rapidly changing to suit the needs of their Generation-Y protégés and Generation-X clients. It is in this climate that live talent and technology combine forces to produce larger than life events.  Events will take on a more purpose-driven atmosphere along with following traditional Galas, Holiday, and seasonal celebrations. These events are integrating the most brilliant talent with the latest technology to generate a powerful event.

2. Successful execution of events throughout the rest of 2013 will use live talent to inspire the attendees. Whether a cutting-edge 20s theme show that emulates the new release of The Great Gatsby, or an action-packed show inspired by the Sky Fall James Bond theme, planners are wanting live entertainment that is up-close and personal to empower their event. Unique entertainment such as themed greeters, aerialists cascading from chandeliers, waiters dressed to augment the theme, speed painting artists, and distinctive theme shows will grace many a corporate stage. Entertainment that is innovative, and has a wow factor with its technique or individuality, will captivate the audience and result in staying power.

3. What was once a novelty addition to talent acts is now an integral part of the event. Technology becomes an entertainment design in itself. Screens incorporating videos during a live dance performance are utilized to enhance the brand of the product, and capture the attention of mobile audiences. LED and intella moving lights, lasers, and streaming videos are all part of engaging the audience and having a commanding event. Technological advancements, including more extravagant videos, social media, and tools we have not yet dreamed of will  work in tandem with live entertainment.

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Details That Can Make or Break Your Event

Applause Productions & Entertainment

The saying goes, “The devil is in the details.” This adage could not be more true than when planning an event. We’ve already explained the importance of planning, communication, and the necessary aspects to producing a seamless event. Now it’s time to focus on those minute details that can make or break your event.

1. Be proactive and brainstorm possible challenges. As you meet with your event director and team members, you will have conceptualized the theme for the event. However, it’s important to discuss any possible challenges that might arise and have the ability to contact key players at a moment’s notice. Let all members of the production team know who has the authority to make those last minute changes that may need to be made on the spot. Stay in touch with each of your team members. Have a hard copy of relevant cell phone numbers and emails for your team and other vendors that may have a role in your production.

2. Check and re-check technical requirements. Be sure to re-check stage requirements, mikes, wireless microphones or lavs, green room size and accessibility to the stage, chairs in the green rooms, water, etc. These needs are a priority for entertainment; however, the director’s priority is the production. As a result, you must be diligent about these necessities. All too often these details are forgotten until only hours or minutes before the event begins. You are left trying to find the site contact person to produce these requirements and, at this point, they have a million other things to do. Schooli  tables for makeup, and even lighting for a pipe and drape green room, should be in place before the entertainment arrives. It’s impossible to put on makeup and dress in the dark. When the minute details are taken care of, talent can go immediately into their preparation with ease.

3. Understand that time is important. Even though your contract is signed with definite start times and particulars, you will need to re-check the scheduling of the event, since call times and show times can change at the last minute. Make sure your contract provides an additional fee in the event that your entertainment has to wait for an extended period of time before performing. Sometimes a speaker or awards presentation can go extraordinarily long, causing the performance time to be delayed. This can happen and entertainment expects to be compensated.

Preparing the way for a great event

Applause Productions & Entertainment

Successful events don’t just happen. They are the culmination of hard work, talent, and organization. Nothing is more important in the organizational process than clear, well-thought-out planning. Here is how to prepare the way for a great event:

1. Create schedules. This includes both a timeline for actions that need to be finished prior to the event, and also the talent and activities that happen during the event. When you’ve finalized the talent that will perform during the party, plan the ornamental activities such as photo opportunities, green screen, greeters, etc. Make sure to plan the set-up time for all talent and activities, as well as the time it actually begins.

2. Create a spreadsheet of vital information. All pertinent details, including date, time, venue name and location, contact information, and theme should be organized into one easy-to-access document. Also, build enough time into the schedule to walk the site with strict attention to room size, stage size and location, electrical accessibility, and green room area.

3. Facilitate communication. Make sure that your administrative details, such as accounting and payment schedules, are clearly communicated at the outset of the process. It is standard in the industry to provide a 50 percent deposit. This secures your talent for the expected time and date. Final payment is always expected the week prior to the event. Communicate these payment considerations and your administrative worries will be few. Good talent expects professional courtesy, which means following the above protocol.